India’s TOP 500 Companies 2020

INDIA’S TOP 500 COMPANIES 2020 116 Experts’ View Maithan Alloys Limited How has the performance of the ferro- alloys industry been and how does Maithan Alloys fit into this ecosystem? The growing construction industry in emerging economies of the Asia-Pacific region is a critical factor influencing the growth of the ferro-alloys industry. The global ferro-alloys market is poised to exceed US$70 billion by 2025. 30-40%of the ferroalloysmanufactured in India are exported. The Indianmarket size for Manganese Alloys stands at ~2.8 million tonnes. The industry is fragmented with about 80 players, mostly small unlisted producers and a few large companies. Maithan Alloys, with a differentiated business model and a strong product portfolio, enjoys the position of preferred supplier in this competitive market with a market share of 8%. Maithan Alloys has been one of the leading players in Ferro Alloys industry. How has the journey of Maithan Alloys been since its inception? It was a dream of our founder and current Chairman, Mr. S.C. Agarwalla, to establish a scalable business that will make its mark in India’s then emerging steel industry. It was this dream that marked the beginning of a journey from where there has been no looking back. We started our journey with a 10 MVA capacity in West Bengal in 1997. This was slowly but consistently scaled up to 49 MVA within a decade. In the next decade, we set-up a 16 MVA capacity in Meghalaya and a 72 MVA capacity at Visakhapatnam. Who are your major clients? Our client base across India is marked by long-term relationships with SAIL and Tata Steel. Other prominent domestic clients are Essar Steel, Vedanta (Electrosteel), JSW, JSPL and JSL. Almost 100% of our domestic sales are to clients who have been associated with us for over seven years. SAIL is the biggest customer and contributes to more than 75% of our current domestic revenues. What has been the company philosophy that has helped it command respect and achieve success over the past two decades? The strengthening of our value systems over the years has helped us grow to be India’s leading manganese alloys company. Our journey has been dotted with several new customers, certifications and manufacturing units. The complete trust of our employees and the endless support of our customers has helped us keep moving forward. Our people are our biggest asset and our success depends on them. We are committed to providing a positive, productive environment to our employees and strive to make Maithan Alloys a great place to work. In our dictionary, ‘getting bored’ does not exist - we adopt new technology only after visualizing enhancements to our business proposition. The infrastructure industry has seen many ups and downs in recent past. What has been your strategy for cost “ The strengthening of our value systems over the years has helped us grow to be India’s leading manganese alloys company. The complete trust of our employees and the endless support of our customers has helped us keep going ahead. ” SUBODH AGARWALLA Whole - Time Director & CEO IIT-BHU & IIM-Bangalore Dun & Bradstreet