India’s TOP 500 Companies 2021

INDIA’S TOP 500 COMPANIES 2021 155 Experts’ View How would you summarize your company’s journey since its inception? What are some of the most significant milestones of the company in recent years? About Us: Trejhara is a public listed entity founded by the promoters of the technology giant Aurionpro Solutions Limited with presence in multiple countries. Trejhara’s Interact Suite, a globally renowned & award-winning product IP provides; a comprehensive, interactive, personalised communication experience including analytics & customised audio- video communication across multiple domains. Communications such as bills, invoices, statements, targeted advertisements, policy kits, welcome kits, receipts, loyalty/ rewards, advisory & notifications are delivered through this platform across multiple channels i.e. email, web, mobile, print, kiosk etc. This is used to reach out to customers, partners, dealers, agents & employees. Journey & milestones: Interact Suite was initially developed to automate & digitise paper-based communications & processes into digital formats via email & web. The product was then upgraded with additional security features such as digital signature & password protection. Over the years, the product has advanced in the area of digital & interactive client- engagement solutions. Now the product modernises digital customer experience on additional digital channels such as SMS, WhatsApp, Viber & WeChat. Interact Suite has grown into an enterprise communication hub wherein the product integrates across all the hybrid operational systems within the organisation & its multiple business functions. Our recent innovation in audio-visual technology for customer communication & marketing has become a show-stopper across all the domains. Our one-stop shop product is capable of designing layouts, generating multilingual communications & delivery across all the digital channels. We enable communications for the entire user population such as customers, partners, agents, dealers & employees. Interact Suite has achieved major milestones, by addressing the needs of multiple domains such as Banking, Finance, Insurance, Telecom, Utility, NBFCs, Government, Retail, Travel, Hospitality & Healthcare across the globe (Middle East, UAE, UK, Africa & APAC). What solutions/products does the company provide to create value for clients? Interact Suite - Driving End to End Business Transformation ● Interact CX – Delivers a simplified, personalised & interactive experience across all digital platforms ● Interact DX – An advanced customer communication management hub that consolidates data from hybrid legacy/core operational systems to provide communications across digital channels such as SMS, Email, Print, WhatsApp ● Interact AV – Provides personalised multilingual audio-video communications for advisory, recommendations & marketing ● Interact DM – Provides best-in-class digital marketing solutions such as personalised real-time alerts & notifications, 360° campaign management solution, personalised marketing messages/videos via WhatsApp Interact Suite eliminates the requirement of multiple systems/ vendor dependencies, optimises cost & TAT time for customer servicing. Its easy integration across hybrid core operational systems & data sources, along with enhanced customer experience makes it a unique & best in class proposition. It has helped enterprises increase customer revenues, brand loyalty along with integrated cross-sell/upsell opportunities. What is the company’s growth strategy over the next 3-5 years? Nisha Sidhwani (Founder & CEO, Interact Suite) says “A delighted customer is likely to become a loyal customer in the long term & to act as an ambassador for the brand that is more proactive & even capable of creating value & improving sales. Our focus area will be delivering best-in-class digital customer communication & customer experience solutions across the Globe & industry domains by fulfilling customer demands with the incorporation of AI based- communications. TREJHARA SOLUTIONS LIMITED Nisha Sidhwani CEO & Founder Dun & Bradstreet