Leading Mid Corporates 2020

Leading Mid-Corporates of India 2020 E - 11 Experts' View Please provide a brief background of the company and its operations. Vaibhav Global Limited was established in 1989, headquartered in Jaipur, Rajasthan & we went public in 1997. Over a period, we have evolved into a thriving, vertically-integrated electronic retailer of fashion jewellery, accessories and lifestyle products in the USA and United Kingdom on its TV Shopping channels – ShopLC, USA, and Shop TJC, UK. The TV coverage is complimented by e-commerce websites/mobile apps www.shoplc. com and www.tjc.co.uk . We have a robust supply chain management which helps us source from 20+ countries across the globe with manufacturing units in India & China. What has been the success mantra of your company? Vaibhav Global Limited Real-time action is critical in today’s world, where success is increasingly defined by speed and dexterity. We have demonstrated these qualities successively in the backdrop of unprecedented market volatility and nervous consumer sentiment by continuously updating our product portfolio. Our pillars are the foundation of our continued success. 1. Vertically integrated fashion retailer with solid infrastructure backbone 2. Wide horizontal reach to customers through CableTV, OTT, OTA, ECom, Marketplaces and Social Platforms 3. Extensive employee development, training and engagement processes leading to three major units attaining GPTW certification. 4. Strong governance with top audit firms and World Class Board. 5. High velocity innovation of more than 100 new products every day. 6. Exceptional One for One social program We are simultaneously strengthening our supply chain to cater to the expanding customer base on different platforms of engagement. How has the COVID-19 pandemic impacted business? What are the strategies that the company has deployed to tide over this crisis? We are a vertically integrated business model which works on deep discount and this is suitable across all economic cycles. Our retail businesses in US and UK have been operational throughout the pandemic supported by the robust supply chain. Our omni channel sales platform has helped us create a niche for ourselves. Supported by AI, our continued focus and investment in innovation and our organizational agility, we are continuously evolving our product mix and supplying to customers what they need. We ensured that we reach our customers through our proprietary home shopping TV, web platforms and digital platforms, including marketplaces, social media platforms and mobile apps. With our unique retail positioning in two of the largest economies of the world, a winning team, robust IT infrastructure, and a strong supply chain, we are confident of sustaining the current high growth momentum in the near term. The current change in customer behavior in favor of e-retailers is expected to be long term in nature. With our compelling combination of product, price and our agility, we are equipped to capitalize on market trends & look towards the future with excitement. Sunil Agrawal Managing Director We have demonstrated speed and dexterity, successively in the backdrop of unprecedented market volatility and nervous consumer sentiment by continuously updating our product portfolio. Dun & Bradstreet