Leading Mid Corporates 2020

Leading Mid-Corporates of India 2020 E - 15 Experts' View Kindly take us through your journey and your motivation behind starting the company. The company started from scratch. For the first few years we were moulding furniture parts under job work arrangement and then in 2004 we diversified into a battery casings business & started building a reputed clientele over the years through consistent quality, timely delivery & unmatched service. In 2007 with the demand kept on rising, we realized to have our plants near to the customer for JIT deliveries & reduction in transportation cost & hence started with our plant in North India in Dehradun in 2008 & setting up plant in Hosur in Southern India in 2010 and in Himachal Pradesh in 2017. With the need to diversify and reduce our dependency on a single industry, Manika Moulds Private Limited Manika Moulds started with making Paint Pail containers in 2013 & now supplies the same to all the reputed manufacturers in India. The main motivation to start this organization was sense of achievement and wealth creation along with autonomy and flexibility. How has the COVID-19 pandemic impacted business? What are the strategies that the company has deployed to tide over this crisis? We think that no industry has escaped from Covid -19 crisis. All our plants were shut for the period of 30 days but once we received go ahead from the government to restart; we geared up our production to normalcy within 30 days. In overall terms Covid 19 had limited impact on our business till May 20, post which in every month we have registered volume growth due to the huge demand across all the verticals that we operate saw a V-shape recovery. We constantly maintained consistent communication with all our customers to get information of their wellbeing and status of businesses. This has helped us to concentrate to the area where we can immediately start goods supply and we did once our factories started. We feel that pandemic has taught us that anything is possible. A lot of measures that we are planning since many years have happened overnight like digitization, etc. We look this as an opportunity What is the company’s growth strategy over the next 3-5 years? We are well positioned across all the four verticals that we operate to project ourselves as a PlasTech company and go up the value chain and deliver complete solutions to our customers as opposed to just components and we are headed in that direction. We will continue to grow our business and adapt to our customer’s needs and requirements and we have made necessary investments in increasing our production capacities to propel further growth. We continue to make investments on latest technologies to deliver the best product and delight our customers at all times. We are confident to touch 1000 Cr. revenue target in next five years. Munjal Kapadia Managing Director We continue to make investments on latest technologies to deliver the best product and delight our customers at all times. Dun & Bradstreet