Leading SMEs of India 2022
24 Experts' View Leading SMEs of India 2022 How would you describe the journey of your company since its inception? What are some of the key milestones of the company in recent years? Autopress India has been involved in manufacturing cookware for Indian and international brands for over 30 years. Due to the culture of precision and attention to detail, Autopress has been successful in bringing international quality to India under the brand name of Stahl. Autopress was the first company to manufacture triply cookware in India. One of the most technologically advanced cookware manufacturers in India, Autopress has been able to find the right combination of robotics and human-led engineering artisanry to create consistently beautiful, high- performance cookware. Stahl has outperformed its peers in the triply Autopress India Private Limited Rajiv Agarwal Dhruv Agarwal Owner Director cookware market through its design- led mindset and customer referrals . Stahl was selected as one of the most 'Prestigious Aspiring Brands of Asia’ in 2021-22. What techniques did your company embrace that gave you an edge over your peers? At Autopress, what we excel in is precision engineering and cutting edge technology. To provide our customers with a flawless cooking experience, we have a culture of testing, re-inventing and curiosity. The one question we always ask ourselves is, ‘Can we do this better?’ and that has been the driving force behind all our products. What is your growth strategy for the next 3-5 years? Our aim will be to make products that are meaningful, simple, elegant yet highly functional. Autopress India is now working towards making everyday kitchen appliances across the kitchen ecosystem that help make life in the modern kitchen easier. The aim is to help bring people together over homemade food and make cooking enjoyable. Apart from that, the company will be expanding its brand Stahl’s presence to more national and international locations. Dhruv Agarwal, Director at Autopress India said, ‘The growth center of Autopress is going to be its keen understanding of the consumer coupled with its sophisticated manufacturing and supply chain that is capable of delivering high quality products, entirely manufactured in India’. Dun & Bradstreet
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