Who are Marketing Mavericks ?

Dun & Bradstreet proudly presents an unparalleled gathering of the marketing industry's most brilliant minds. Our Marketing Mavericks are the visionary trailblazers who consistently push the envelope, setting new benchmarks in marketing excellence. These exceptional leaders are known for their highly innovative, creative, and analytical prowess in marketing. They are also known for their ability to think outside the box, embrace risks, and create highly effective and creative marketing campaigns that drive both marketing and strategic business goals.

Our Marketing Mavericks are seasoned experts, each with a minimum of 2 years of experience as a Chief Marketing Officer (CMO) and associated with organizations having a turnover of INR 50 crore and above.

Key Highlights of the Summit

Thought-provoking panel discussion, keynote sessions and deliberations with senior marketing leaders and professionals

Network with industry leaders to explore advanced marketing strategies and accelerate your business growth to new heights

Highlight Your Achievements with a Case Study

Launch of the premier coffee table book "Marketing Mavericks 2024"

Felicitation of Dun & Bradstreet Marketing Mavericks 2024

Rethinking Full-Funnel Marketing in the Age of AI

  • Innovative technologies empower marketers to gather and analyze vast data, enabling personalized and efficient customer engagement.
  • Embrace the future with AI-driven marketing funnels, transforming customer interactions at every stage.
  • From targeted advertising and influencer marketing to predictive lead scoring and dynamic content personalization, AI enhances targeting, boosts conversion rates, and drives business growth.
  • Discover how AI can elevate your marketing strategies, ensuring increased revenue and enhanced customer satisfaction.

Who Attended?

Marketing Mavericks 2024 Publication

  • Another key highlight of the summit was the launch of our Marketing Mavericks 2024 Publication.
  • The captivating book vividly showcases the:
    • Pivotal role and significance of top marketing innovators
    • Featuring in-depth profiles, compelling case studies, and exclusive interviews with industry legends and leading marketing experts
    • Offers a unique insight into the minds and strategies of those shaping the future of marketing

Felicitation of Marketing Mavericks 2024

Agenda

Time

Session

  • Revolutionizing brand communication with innovative applications of AI
  • Legal and ethical challenges with use of deepfakes, celebrity endorsements, and copyright issues
  • The Delicate Balance - Personalization, Manipulation, and AI Bias
  • Is AI taking away our creative edge?
  • The impact on agency remuneration
Moderator: Mr. Mukesh Jain, Senior Director Sales, Dun & Bradstreet India
Panelists:
  • Mr. Monil Hathi, Chief Marketing Officer, Befree
  • Mr. Jaydeep Deshpande, Head of Enterprise Marketing, Google Cloud & Google Workspace
  • Mr. Govind Sharma, Chief Marketing Officer, KEI Industries Limited
  • Ms. Manisha Kapoor, CEO & Secretary-General, The Advertising Standards Council of India
  • Next-Gen content personalization with Gen AI 
  • Top trends in conversational marketing 
  • Retargeting strategies to re-engage the audience
Moderator: Ms. Naina Acharya, Associate Director, Dun & Bradstreet India
Panelists:
  • Mr. Senthilkumar VG, Head Marketing & Branding, Bank of Baroda 
  • Mr. Samar Kagalwalla, Head – Marketing, Growth & Partnerships, Onsurity  
  • Mr. Argho Bhattacharya, Head Marketing, PayU India
  • Mr. Milind Tapaswi, Director - GTM Strategy & Marketing Operations, Tata Communications

Get in Touch

Dun & Bradstreet Information Services India Pvt. Ltd.
Godrej BKC 7th Floor. Plot No. C-68, Avenue 3, G Block BKC
Bandra Kurla Complex, Bandra East, Mumbai - 400 072, Maharashtra
+91 - 22 – 49416666